As a female, I may be feeding the stereotype when I pen this, but my first thought when I have to take my car in for service (even for something as simple as an oil change) leads me to feelings of anxiety. A mechanic once told me with a straight face that the reason it felt like my tires were out of alignment was because the Earth was round. I took the car to a family friend a couple days later who has a small shop and he confirmed what I thought originally: that my tires were actually out of alignment.
It’s no wonder then, that I was a bit skeptical when I first learned of the Paradise Automotive Group nearly a decade ago, and the supposedly stunning service they offer to each one of their clients. No auto shop or dealership could possibly live up to a moniker like Paradise, in my mind. But John, Paradise’s President, literally lives up to the name: in fact, it’s his family title, and he wears it well. A Boston native who decided to give the Golden State a try 20 years ago thought he might stay when he found that Orange County residents had more than a passing passion for their cars: in specific, luxury automobiles.
Starting one vehicle at a time, John passed along his own passion for customer service, grew the business, and turned an island of an idea into an archipelago of phenomenal associates giving personalized attention to each client who walks through the doors. Glen McDorman, the on-site Service Manager, is no stranger to the concept of the idyll. A purveyor of the outdoors, he loves to head to the mountains with his wife and two boys for backpacking, fishing, snowboarding and mountain biking. Bringing in a healthy attitude curated outside, Glen counts each of his customers like he would his own wife and sons.
“We understand that everyone makes a choice when they bring their vehicle to us, and if we don’t meet their needs, we may never see them again.” Over the past 20 years, Glen and his team have seen a great many customers come back time and again when they have repair needs, and know that the secret to keeping them around is to go the extra mile: every single time.
“It isn’t just a secret of fishing or backpacking that when you head around that last bend in the trail or walk that extra foot into the river that you’re bound for a better view that you had before, or hook the fish that has been eluding you all day,” says Glen. “The trick to customer service is the same.”
Building a culture of honesty and openness is no small feat. “We give our customers fair advice about repair options, letting them know that even some repairs can wait until a future visit. We never recommend a repair that a customer doesn’t need.”
Specializing in one-stop shopping also makes it a simple equation for their clients. “Folks know they can have it all done here: from buying the model they’ve always wanted - be it hybrid, domestic work truck, or exotic - and then having everything taken care of over the course of the car’s lifespan.”
Oil changes, powertrain management diagnostics, transmission overhauls? No job is too large, or too small for the factory trained, ASE certified expert technicians working underneath Glen. “We only use the latest diagnostic tools and software. That coupled with decades of experience and training lets the techs diagnose and repair vehicles in an incredibly short amount of time. With no hassle: and nobody telling you the reason your car pulls to the right is the Earth’s spherical shape. Sounds like paradise indeed.
Paradise Automotive Group is located at 32592 Valle Road in San Juan Capistrano. For information, call (949) 347-2522 or visit www.jparadise.com